Members Only to Launch Denim Line - Markets News - WWD.com

Members Only to Launch Denim Line

Members Only to Launch Denim Line

by Julee Kaplan 

Posted Thursday November 20, 2008

From WWD Issue 11/20/2008

In the Eighties, the Members Only tag line read, “When you put it on, something happens.” Now, that something comes in the form of a jeans line.

The brand, which became iconic for its signature nylon jackets, has made a comeback. Members Only was resurrected last year by Designer License Holding Co., which also produces the Bill Blass and Earl Jean brands. Out of the gate, the company hit high-end specialty stores with a collection of contemporary leather and nylon jackets. Since then, the brand has made a resurgence, expanding its mix with leggings — including “liquid leggings” made to look like leather, velour leggings and even leggings that appear...
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